Empowering
CDP Use Cases:
Identifying the
Journeys
that Matter
Understand concepts and approaches for analyzing and prioritizing journeys for CDP use case development
Learn how to carry out and leverage multi-dimensional, distributional, causal, and comparative journey analysis to drive improved CX and CDP use case development
Align your organization by facilitating data-driven CX analysis to promote understanding and buy-in
The Right CX & CDP Strategies Begins with the Right Agency Partner
At Zion & Zion, our expertise in CX data analysis enables clients to identify and prioritize crucial customer journeys and to develop effective CDP use cases for those journeys. Our methodical approach involves understanding performance, importance, and frequency of various customer journeys, and helping organizations to align amongst said analysis in order to effectively tailor their strategies.